### Bridging Florists and Wholesalers by Building a Direct Order Online Storefront for Floom.

## Key highlights

### Delivered a brand new product to test with customers within 4 months, using a build-measure-learn feedback loop

### Increased deployment frequency by a factor of 20

### Retained by Floom to support their US expansion

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## The Challenge

### Objective
To bring florists closer to suppliers by providing an easy to use online storefront through which florists can order directly from large global wholesalers.

### What We Did
Build Circle provided a stand-alone team to develop a communication platform integrated into FloomX, the wholesale branch of Floom’s product. This allows florists and suppliers to chat and order items without leaving the app.

## Solutions

## Outcomes

## Project Overview

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